Tournament feature
EURO 2025: The Lowdown
She Kicks, issue 85, July 2024 pp.40–44
A behind-the-scenes look at Switzerland’s preparations to host UEFA Women’s EURO 2025, based on interviews conducted by Alexia García with tournament organisers. Swiss FA director of women’s football Marion Daube and tournament director Doris Keller discuss transport plans built around the country’s public-transit network, a scrapped-then-reinstated national funding package that was cut from 15 million to 4 million francs before being restored, and ambitions to more than double participation in women’s and girls’ football by 2027. Servette’s Sandy Maendly, who played at EURO 2022, offers a player-turned-administrator’s perspective on building a legacy tournament, while UEFA’s Nadine Kessler stresses continuity with England’s successful 2022 edition. The piece also doubles as a travel guide, covering host cities, ticket prices and nearby alpine towns worth visiting between matches.
